A must-stock category for modern retailers
As busy lifestyles continue to reshape health habits, Australians are increasingly turning to convenient supplements to support preventative health and everyday wellbeing, with an estimated 8.5 million people now taking them regularly. For retailers, this presents a valuable opportunity to build a destination for everyday wellness by offering trusted brands that support repeat purchase, multiple health needs and long-term customer loyalty.
Amazonia
Plant-based and certified organic, Amazonia delivers allergy-conscious supplements and wholefood snacks formulated with sprouted and fermented real food protein that is gentle on digestion and highly effective. Low FODMAP certified and free from artificials, the trusted range offers strong companion sales opportunities and is free from gluten, dairy and synthetics. Stocking Amazonia is a simple way to meet rising demand for clean, inclusive wellness options while driving incremental category growth.
Switch Nutrition
Delivering natural, science-backed supplements tailored to performance and lifestyle needs, Switch Nutrition takes a transparent, open-label approach to health and wellness, free from preservatives and added sugar. With its diverse range of blended and single-ingredient formulations, the brand supports strong basket-building and repeat purchase behaviour while allowing consumers to customise their daily nutrition based on individual needs, helping capitalise on growing demand for personalised, clean-label wellness solutions.
ELMNT Health
Harnessing molecular hydrogen to help combat oxidative stress and support energy and recovery, ELMNT Health offers a science-backed functional hydration solution designed to drive repeat purchase and build onto existing hydration routines. Tapping into consumer demand for convenience, the hydrogen-infused tablets are designed to be easily incorporated into busy, on-the-go lifestyles, helping capture the growing functional hydration category with a differentiated, habit-forming wellness solution.
Nutra Naturals
Thoughtfully crafted with nutritious wholefood ingredients, Nutra Naturals delivers a range of premium, synthetic-free bone broths, collagen blends, superfoods and kids nutrition. With a goal to provide nutritious options for the whole family, the scientifically formulated range boasts strong shelf appeals and a loyal social following, backed by strategic consumer marketing to drive brand growth and repeat purchases. The brand is a trusted choice that encourages purchases across multiple wellness occasions.
Protein Supplies Australia
Delivering 100% natural, clean nutrition without compromising on quality, Protein Supplies Australia offers a cost-effective range of everyday supplements with extensive vegan options to suit diverse nutritional needs. Backed by strong brand recognition and a fast-moving portfolio, the trusted range gives retailers an accessible offering that encourages repeat purchase and supports sustained category growth.
Drive growth with leading brands
With demand for convenient, preventative wellness solutions continuing to rise, now is the time to strengthen your supplements range. By stocking trusted brands that deliver quality, value and broad consumer appeal, retailers can drive repeat purchase, increase shopper loyalty and unlock long-term category growth. Order online or via our sales team at 1800 787 904. Alternatively, register for a wholesale account here.
